Apple greeted the final week of March with an announcement that the 2011 Worldwide Developers Conference (WWDC) will take over Moscone West in San Francisco from June 6-10, with developer tickets selling out the same day at $1,599 each. At the same time, pundits began spreading the doom and gloom that there would be no June iPhone refresh this year… but is it fact or fiction?
If you’re a die-hard iPhone fan, you were probably there from the very beginning in 2007, lined up outside your local Apple or AT&T retail outlet for hours to get your hands on Cupertino’s latest and greatest. But after four years in a row of fevered anticipation for the latest slab of glass and silicon, Apple pundits are predicting that the company will have no hardware to show off at this year’s WWDC when it kicks off on June 6.
A world without a new iPhone in early summer? Could such a thing really happen? Apparently it’s possible, with those in the know suggesting that Apple may prefer to move the whole dog and pony show to the pre-holiday season instead, presumably in September -- perhaps replacing the annual iPod media event, seeing how the iPhone is chipping away at the iconic media player’s market share with each passing year.
We decided to play devil’s advocate and come up with a handful of reasons why there doesn’t need to be an iPhone 5 in June -- and just as many reasons why we don’t want to wait until later in the year.
Wait! There’s Nothing Wrong with iPhone 4
Or more to the point, there’s nothing wrong with the iPhone 4 that software couldn’t fix. Thanks to the faster A4 processor and the dual cameras, the iPhone 4 is easily the best model that Apple has made to date, and it’s hard to imagine them topping it again this year. Sure, we all survived that silly “death grip/Antennagate” nonsense while a few of us got clumsy and shattered our glass casing, but the majority of us love the iPhone 4 and consider it The Best Cell Phone Ever Made™. Aside from more storage and maybe a dedicated camera shutter button, what can Apple do to make it better?
Need It Now! Spec Bump Ahoy?
Oh yeah, about that storage space -- count us among the disappointed when the device was announced last year with the same 16GB and 32GB configurations, while iPod touch and iPad users get to enjoy a roomy 64GB of available storage. Did Apple really think that even 32GB was going to be enough for most of us after they introduced iMovie for iPhone at the same time? That kind of stuff just encourages people to fill up every scrap of available space with videos of their kid or pet doing goofy stuff. With a white iPhone 4 finally arriving this spring, Apple could easily bump up the available storage at the same time -- but that won’t help existing users much since their hands are already tied with a two-year contract.
Wait! Better Stuff is Coming
The rumor mill has been ripe with hardware-oriented changes for the iPhone 5, including a near-field communication (NFC) chip for contactless payment, a speed bump via the same A5 processor introduced with the iPad 2 and even faster graphics for our Retina Displays -- not to mention more memory so we can have more apps open at the same time, bigger and better games and all the rest. And yes, a 64GB iPhone 5 should be a given since they skipped it with the iPhone 4. Add a dedicated camera shutter button for one-touch photography and we’ll be happy (okay, make that satisfied) to wait for September.
Need It Now! Competition Is Growing
Perfect though it may be, each month the iPhone 4 grows older and faces more competition for buyers’ smartphone dollars. It often feels like there are five or 10 new Android-based handsets released each month, not to mention new webOS devices coming from Palm and Nokia getting back in the game later this year with Windows Phone. While it’s impressive that Apple has managed to keep these competitors at bay with one new device each year, the time may be coming soon where we’ll need to see more than one new iPhone each year.
Wait! 4G LTE Isn’t Quite Ready Yet
Maybe a few months won’t make a difference, but if Apple releases a new iPhone 5 in June, it’s unlikely to tap into the burgeoning 4G LTE market being built by Verizon Wireless, AT&T and others. With devices like the HTC Thunderbolt storming onto the scene, we can’t imagine that Apple will want to want to wait a whole year to introduce LTE into an iPhone 6 -- so maybe the presumed “delay” for an iPhone 5 will introduce a welcome speed infusion, at least for Verizon Wireless customers.
Need It Now! Especially in White
Apple has already confirmed the long-awaited white iPhone 4 is coming in the spring, which is practically here (never mind the fact that it’s snowing right now in our particular corner of the world). There are probably two or three people still holding out for a white iPhone 4 -- meanwhile, the rest of us are looking ahead to the white iPhone 5, seeing how there’s no reason to sign a two-year contract for a device that’s almost 10 months old (an eternity in cell phone years). Apple can’t seriously expect us to wait until the last quarter of this year to finally get our hands on a white iPhone, can they? That would be just… cruel.
Wait! iOS 5 Won’t Be Ready Yet
WWDC 2011 promises to show “the future of iOS and Mac OS,” which has lead many to believe that the annual springtime iOS preview is being tossed aside in favor of the early June developer event, where we’ll likely get our first peek at iOS 5. That also means, instead of launching alongside new hardware, iOS 5 will continue baking over the summer and come out of the oven, hot and fresh for an iPhone 5 in the fall. Assuming that Apple wants to take their time and get it right, it makes sense to skip the annual June/July timeframe.
Need It Now! What About iOS 4.5?
Okay, so maybe iOS 5 is taking longer than we’d like, but that doesn’t mean Apple couldn’t release an iPhone 5 in early summer anyway, packing a more modest update we’ll call iOS 4.5. Instead of introducing revolutionary new features that would require major updates from third-party developers, Apple could refresh a few nagging issues like push email and those much-maligned push notifications -- or just incorporate the new MobileMe cloud-based features that are rumored to debut in April, maybe.
Wait! It Will Confuse the Enemy
If there’s one group who’s waiting to see what Apple’s next move is more than we are, it’s the competition. Google, Microsoft, HP, RIM and others are likely wringing their hands in anticipation of Apple’s next chess move with the iPhone, if for no other reason than to see how crappy the rest of their year is likely to be. While they may cheer a delay in the short term, in the end it will likely temporarily blind and confuse them -- which is probably just what Cupertino wants. You know, get all nice and comfortable with an annual iPhone refresh schedule, then upend the apple cart (get it?), break off a shiv and use it to gut your competition. We’re down with that.
Need It Now! What Else Do I Have to Look Forward To?
Let’s just get this out in the open: We like having a new iPhone to look forward to each summer. It’s become a ritual of sorts, even though Apple has made it easier to get our hands on one by ordering online and having FedEx do the heavy lifting to bring it to our doorstep. (Waiting in line all day for the first two models was quite enough.) While we won’t exactly die if we don’t have an iPhone 5 in June, some of us will be wearing frowny faces all summer just the same.
Only Apple knows for sure if the iPhone 5 is coming in summer or fall -- but one thing’s for sure, those reports of a “delay” can’t be true when the company hasn’t announced the product to begin with. Stay strong, fellow would-be iPhone 5 buyers!
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